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We’re on a mission to build a better web.
Back to basics.

We build loosely connected products and marketplaces that tightly integrate content, community and commerce.

Our beliefs

  • Browsers, not apps, are the future of mobile
    Wordle grew to 2 million daily players within 3 months of launch. ChatGPT grew to 100 million active users within 2 months. Neither was built for iOS or Android. We move fast, and build faster by building for the mobile web.

  • Platforms are unbundling, creating new Platform Economies
    Generalist Platforms now understand the value of attracting specialists - Ecosystem Entrepreneurs - to augment the value of their Platforms. We believe these new economies create unique innovation opportunities.

  • The end of app stores (as we know them) is upon us
    As native mobile apps migrate to the web, operating systems - and their app stores - are no longer gatekeepers. We believe a new wave of niche marketplaces will create new ways to connect creators and consumers.

Our team

We've built award-winning marketing campaigns, technology products and Platform Ecosystems for over a decade at Facebook, Instagram, HubSpot, Intercom and Zalando.We've built product and advertising partnerships with companies like Salesforce, Shopify, Wix, Twitter, Microsoft, Nielsen, PayPal, Rolex, Estée Lauder, Burberry and Nike.We're combining our beliefs and experience to launch some exciting new products later this year.

© HREF Limited, Ground Floor, 71 Lower Baggot Street, Dublin 2, D02 P593, Ireland.
Registered in Ireland Company Number 720923.

Get in touch

We'd love to hear from you.